Archive for the "Book Marketing" Category

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Don’t Wait To Start Your Marketing Strategy

Your novel is finished, you’ve had it edited by a professional Editor, and you’ve done the rewrites. What? You haven’t had an editor edit your work yet? This is a must. There are many editors advertising in Writer’s Digest. I have used one in whom I have the utmost confidence – William Greenleaf. His website [...]

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The Write And Wrong Way To Promote Your Book

Did you know that if you’re marketing your book to sell books, you may be marketing for all the wrong reasons? Why? Well frankly, marketing a book to make sales will rarely ring the cash register; in fact, most of the time it amounts to what I call the “anti-sale,” the sale that always seems [...]

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The Secrets To Marketing Fiction

When my first book (The Cliffhanger) was published nearly seven years ago, I had high hopes of its success. I mean I am, after all, a PR person – so how hard could it be to market fiction? Granted, up till that point I hadn’t taken on a lot of fiction — well, to be [...]

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Social Bookmark Traffic – Is It Useful?

In the very recent past, a friend of mine [Kate] was lucky enough to get her website listed (bookmarked) on Digg, a very popular social bookmark site. With her permission, I was given an excellent chance to overlook and analyze the traffic generated from these types of sites. Read on to discover the pro’s and [...]

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